Raised $222M across disclosed rounds.[2][4][5][7][9][11][17]

Series D closed February 2021, led by Kinnevik.[1][2][3][4][5][9]

post-money valuation is not publicly disclosed.

Named investors include Kinnevik, Creandum, Balderton Capital, GP Bullhound, Sprints Capital, SEED Capital.[2][3][4][5][6][9][10]

Heini Zachariassen, Co-founder; CEO 2009-2021, Chairman 2023-2025, board member since 2025[3][11][19]

Theis Søndergaard, Co-founder[3][11][19]

Morten Heuing, Chief Executive Officer (since Feb 2024)[12][13][14][15][16][19]

Matt Barham, Chief Operating Officer (since Jul 2026); previously Chief Commercial Officer[12][13][14][15][16][19]

Hannafia Sjörén, Chief Technology Officer (since May 2025)[12][13][14][15][16][19]

Erel Sherman, Chief Product Officer (since Apr 2025)[12][13][14][15][16][19]

Emily Morris, Vice President (since Apr 2016)[12][13][14][15][16][19]

Wine-Searcher · wine-searcher.com · Same buyer and same job to be done: a drinker checking what a bottle costs and where to buy it before purchasing. Vivino's own enrichment record lists Wine-Searcher among its competitors.[7]

CellarTracker · cellartracker.com · Same buyer and same workflow: crowd-sourced tasting notes and ratings used to decide what to drink or buy. Listed among Vivino's competitors in its own enrichment record.[7]

Delectable · delectable.com · Direct substitute for the scan-a-label-and-decide workflow, listed among Vivino's competitors.[7]

Hello Vino · hellovino.com · Same consumer job to be done at the shelf or restaurant table, listed among Vivino's competitors.[7]

Wotwine · wotwine.com · Same buyer and same purchase decision point in retail, listed among Vivino's competitors.[7]

Ask the company for a current headcount and the date it was counted.

Not a recommendation. The first thing this ledger cannot answer.

Filled in the side panel for invited readers. This card carries sourced facts only.