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COLD START / catalog / c/usenotchretrieved 2026-10-14T19:20 UTC · 17 sources read

Notch

Notch sells Max, an autonomous AI growth marketer that plans, builds, launches, and optimizes Meta ad campaigns for ecommerce brands.

usenotch.ai · Burlingame

CALL NO.CS·USENOTCH·26
StageSeedNovember 2025 · led by Wing VC[2][4]
Raised$8Mdisclosed rounds[10]
Headcount10as of Oct 2026[2]
Valuationnot publicly disclosedno source in ledger
Founded2024[2]
Money

Raised $8M across disclosed rounds.[10]

Seed closed November 2025, led by Wing VC.[2][4]

post-money valuation is not publicly disclosed.

Named investors include Wing VC, South Park Commons, Patron, Samsung, Balaji Srinivasan.[2][4][7]

People

Aman Jain, Co-Founder[7][8][4][17]

Vinay Jain, Co-Founder[7][8][4][17]

Saloni Saraiya, Founding Fullstack Engineer[2][17]

Signals
Oct 14 2026newsNotch homepage states it is joining OpenAI company claim, not independently confirmed[6]
Oct 14 2026hiringNotch hiring a Founding Agentic Growth Marketer in Burlingame company claim, not independently confirmed[4]
Oct 14 2026otherMadrinas case study reports 50% of ads beating target ROAS and 16 ads tested per week company claim, not independently confirmed[5]
Sep 23 2026launchNotch unveils autonomous performance marketer, claims 30% CAC reduction for Scentless[1]
Aug 18 2026otherNotch blog reports cutting median cost per video from $4.44 to $0.50 by swapping the LLM behind its agent harness company claim, not independently confirmed[3]
Comps

Creatify · creatify.ai · Independent analysis places Creatify in the same URL-to-video ad production decision as Notch, with the buyer choosing between buying assets from a clip generator and buying a system from an agentic engine.[12]

ArcAds · arcads.ai · Independent analysis names ArcAds as the clip-generator alternative in the same creative-testing workflow, where the buyer's choice is between raw assets finished by a human editor and Notch's finished, launched ads.[12]

Madrinas · madrinas.com · Named in Notch's own case study as a customer running Meta creative testing through the Notch system, so it is a reference account rather than a buyer alternative.[5]

AdCreative.ai · adcreative.ai · Notch's own comparison page frames AdCreative as the alternative a buyer weighs for the same job of producing ad creative, and draws the distinction that AdCreative gives a score per creative while Notch builds campaigns from winning formats and competitor...[14]

Risk

The customer proof is company-sourced only. No independent source in this ledger confirms it.[6]

Next question

Ask for one referenceable production customer.

Not a recommendation. The first thing this ledger cannot answer.

Investor Lens
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Sourcestracings · 17

Oct 2026 · usenotch.ai

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Oct 2026 · linkedin.com

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Oct 2026 · linkedin.com

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[9]org_enrichment

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Oct 2026 · stableenrich.dev

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Notch

CALL NO.CS·USENOTCH·26

Notch sells Max, an autonomous AI growth marketer that plans, builds, launches, and optimizes Meta ad campaigns for ecommerce brands.

usenotch.ai · Burlingame

StageSeed
Raised$8M
Headcount10
Valuationnot publicly disclosed
Founded2024
CompsCreatify +3

Ask for one referenceable production customer.

Not a recommendation. The first thing this ledger cannot answer.