Seed closed July 2023, led by Thrive Capital.[1][2][3]

Round size and post-money valuation are not publicly disclosed.

Named investors include Thrive Capital, Dylan Field, Scribble Ventures, Box Group, Imaginary Ventures, Coalition, Conviction, Copper, Positive Sum.[1][3]

Nathan Sharp, Co-Founder & CEO[1][6][7][13]

Ryan Olson, Co-Founder & CTO[1][6][7][13]

Maarten Maas, Head of Growth[6][13]

Toki Tanaka, Country Lead Japan[6][13]

BeReal · bereal.com · Same buyer (consumers seeking authentic photo sharing with close friends) and same job to be done (casual, low-pressure photo sharing without algorithmic feeds).[1]

Locket · locket.com · Same buyer (consumers wanting private photo sharing with close friends) and same workflow (sharing camera roll photos with a small group without a public feed).[1]

Google Photos · photos.google.com · Google Photos launched a 'My Week' feature that closely mirrors Retro's core weekly photo journal format, making it a substitute for the same user behavior.[5]

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