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COLD START / catalog / c/orkutretrieved 2026-05-21T03:27 UTC · 6 sources read

Orkut (Hello.com)

Orkut.com was a Google-built social network launched in 2004 that peaked at 300 million users before being shut down in September 2014; the domain now redirects to Hello.com, a successor social app built by the original creator.

orkut.com · San Francisco

CALL NO.CS·ORKUT·26
StageReported financingno source in ledger[5]
Raisednot publicly disclosedno source in ledger
Headcount18as of Aug 2016[2]
Valuationnot publicly disclosedno source in ledger
Founded2004[2][3][4]
Money

Reported financing.[5]

post-money valuation and the full investor list are not publicly disclosed.

People

Orkut Büyükkökten, Creator of orkut.com (Google); Founder & CEO of Hello.com[1][2]

John Murphy, Co-founder of Hello.com[1][2]

John Murphy, Co-founder, Hello.com[1]

Signals
Jul 1 2017launchHello.com launches in Brazil in July 2016, beta launches in India with localized personas[1]
Jul 1 2017otherHello.com claims 300,000 users spending 400–500 minutes/month as of mid-2017[1]
Aug 15 2016launchOrkut Büyükkökten leaves Google in March 2014 to found Hello.com with four co-workers[2]
Jun 30 2014newsGoogle shuts down Orkut.com on September 30, 2014[4]
Comps

Facebook · facebook.com · Same consumer social networking buyer and workflow; Facebook's localization push in India and Brazil directly cannibalized Orkut's user base.[3][4]

Reunion.com · reunion.com · Same era, same consumer reconnection workflow, same emerging-market and diaspora audience overlap; competed for the same social graph budget as Orkut.[5]

Nextdoor · nextdoor.com · Hello.com and Nextdoor both use location as a primary signal for people discovery; same consumer social budget and substitute behavior for hyperlocal community.[6]

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Orkut (Hello.com)

CALL NO.CS·ORKUT·26

Orkut.com was a Google-built social network launched in 2004 that peaked at 300 million users before being shut down in September 2014; the domain now redirects to Hello.com, a successor social app built by the original creator.

orkut.com · San Francisco

StageReported financing
Raisednot publicly disclosed
Headcount18
Valuationnot publicly disclosed
Founded2004
CompsFacebook +2